Rchr
J-GLOBAL ID：200901026419359863
Update date: Jul. 14, 2023
Kumamoto Jun
クマモト ジュン | Kumamoto Jun
Affiliation and department：
Job title：
Professor
Research field (2)：
Commerce
, Business administration
Research keywords (4)：
マーケティング
, 経営学
, Marketing
, Business
Research theme for competitive and other funds (2)：
- 1997 - 2005 マーケティング
- 1997 - 2005 Marketing
Papers (3)：
-
Jun Kumamoto, Adi Prasetyo Tedjakusuma. A study of the impact and effectiveness of scent used for promotion of products and services with low olfactory affinity. PROCEEDINGS OF THE 15TH INTERNATIONAL SYMPOSIUM ON MANAGEMENT (INSYMA 2018). 2018. 186. 158-161
-
An Empirical Study on Scent Marketing. 2013. 44. 13-33
-
Problems and Prospects for Scent Marketing. 2012. 43. 57-78
MISC (3)：
-
Literature Review of Country of Origin Studies : Changes in Quality Perception of Japanese Products in U.S. Market (1960-1980). 2016. 47. 121-142
-
An Analysis of a mass customized product and its impact on consumers. Management Japan. 2002
-
Jun Kumamoto. Conceptual Model Building for Consumer Satisfaction in Mass Customization. 2001. 47. 59-83
Books (1)：
-
民営化の効果と現実 -NTTとJR-
中央法規 1997
Education (2)：
- - 2001 International Christian University Graduate School, Division of Public Administration
- - 1991 International Christian University College of Liberal Arts Division of Social Sciences
Professional career (1)：
- Ph.D. (International Christian University)
Work history (2)：
- 2018/04 - 2020/03 Tokai University, School of Political Science and Economics
- 2001/04 - 2018/03 Tokai University, School of Humanities and Culture
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