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ArticleJ-GLOBAL ID:200902051313673338整理番号:92A0218307

Consumer Price and Promotion Expectations: An Experimental Study.

消費者価格と販売促進期待 一つの実証研究

著者:KALWANI M U(Purdue Univ.)、YIM C K(Rice Univ.)
資料名:J Mark Res 巻:29 号:1 ページ:90-100
発行年:1992年02月
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J-GLOBAL: Linking, Expanding and Sparking

About J-GLOBAL

Linking

J-GLOBAL links information that represents the key to research and development. For example, linking articles and patents with people (authors and inventors) enables the extraction of a sequence of information.
It’s useful for making new discoveries and uncovering new information.

Expanding

The system enables searches of similar kinds of content through linkage with external sites.
It helps you to obtain knowledge from dissimilar fields and discover concepts that cross the boundaries of specialisms.

Sparking

Through repeated linkage and expansioniteration, J-GLOBAL provides unexpected hints for problem-solving and the illumination of new ideas.