Rchr
J-GLOBAL ID：201401001169517317
Update date: Mar. 08, 2024
Sugai Philip
スガイ フイリツプ | Sugai Philip
Affiliation and department：
Job title：
Professor
Homepage URL (1)：
https://www.buildingvaluethroughmarketing.com/
Research field (1)：
Business administration
Research theme for competitive and other funds (3)：
- 2008 - 2011 A Study of the Impact of Information and Communication Technology with Emphasis on the Contributions to Global Environmental Problems
- 2005 - 2006 モバイルインターネットが企業のブランドエクティに及ぼす影響のモデル化
- 2003 - 2004 モバイルインターネット上における消費者動向モデルの調査
Papers (16)：
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Philip Sugai, Wong Wai Khuen, Dhiyan Arini. Impact and Value Measurement - A Way Forward. DBS Discussion Paper Series. 2023. 23. 4. 1-64
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Philip Sugai, Gautam Mahajan. Measuring Value Created for and by Stakeholders. Journal of Macromarketing. 2023. 027614672311744-027614672311744
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Philip Sugai, Reyn Koizumi, Nicholas Linnan, Satanan Phattanaprayoonvong, Jakkraphan Phetharn. A Value Model for Responsible Business. DBS Discussion Paper Series. 2022. DBS-21-01
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Sugai, P. The Definition, Identification and Eradication of Value Washing. Journal of Creating Value. 2021. 7. 2. 165-169
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Philip Sugai, Satanan Phattanaprayoonvong, Jakkraphan Phetharn, Masato Yamazaki. Valuing Value: A synthesis of global sustainability frameworks to establish objective and transparent goals to measure value for a firm, its shareholders, customers, employees, partners, society and the planet. DBS Discussion Paper Series. 2021. DBS-21-01. 1-156
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MISC (6)：
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Waste vs. Challenge! Consumer Insights and Strategic Implications of Unused Technology Product Capabilities and Features. Kindai management review. 2014. 2. 106-117
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Koeder Marco Josef, Mohammed Upal, Sugai Philip. Study of consumer attitudes towards connected reader devices in Japan based on the decomposed Theory of Planned Behavior. Economics & management series. 2011. 2011
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Philip Sugai, Marco Koeder, Ludovico Ciferri. The Six Immutable Laws of Mobile Business. The Six Immutable Laws of Mobile Business. 2009. 1-201
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Sugai Philip. IECPレポート Google Android and Wireless Ecosystem. 智場. 2008. 112. 121-126
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KIM N. N., Sugai Philip. Willingness to Pay for Service Attributes in the Japanese Digital Content Market. BMC Physiol. 2006. 6. 1-9
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Books (12)：
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誰がSDGsを殺すのか、最大の脅威は「価値の糊塗
オルタナ - サステナブル・ビジネス・マガジン 2022
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Building value through marketing : a step-by-step guide
Routledge 2021 ISBN:9780367472863
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Suntory: Rebranding the Japanese Whisky Highball
Ivey Business Publishing 2020
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Nestlé KITKAT in Japan (D): A Trajectory For Future Growth
Ivey Business Publishing 2019
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Nestlé KITKAT in Japan (C): Power of The Postal Service
Ivey Business Publishing 2019
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Lectures and oral presentations (8)：
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Significance of AI Application in Value Models
(Symposium to discuss the potential of ESG assessment by AI 2024)
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Moving Forward with ESG: Scoring for Value Creation
(IAFOR Global Innovation and Value Summit 2023 (GIVS2023) 2023)
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How Purpose, Value, and Impact Will Drive a Sustainable Post-SDG Future (250301)
(Science Summit at the United Nations General Assembly (SSUNGA78) 2023)
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The Value Model and its Potential in Business
(GIVS Symposium 2022 2022)
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Valuing Value: How any Organization Can Measure Stakeholder Value and “Ethical Capitalism”
(UN General Assembly Science Summit (UNGA77) 2022)
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Education (3)：
- 2003 - 2006 Waseda University Graduate School of Global Information and Telecommunication Studies
- 1994 - 1996 New York University Stern School of Business Marketing Marketing & Operations Management
- 1987 - 1991 Tufts University Economics
Committee career (2)：
- 2020 - 現在 Journal of Creating Value Editorial Board
- 2019 - 現在 International Academic Forum (IAFOR) International Academic Advisory Board
Association Membership(s) (1)：
International Academic Forum (IAFOR)
