Rchr
J-GLOBAL ID：201401007072663724
Update date: Nov. 17, 2016
Nizam Nurul Zarirah
Nizam Nurul Zarirah
Affiliation and department：
Job title：
Lecturer
Other affiliations (1)：
Research field (3)：
Business administration
, Information theory
, Business administration
Research keywords (7)：
Comparative Studies
, Eco-Product and Sustainability
, Green Marketing
, Marketing
, Eco-Product and Sustainability
, Green Marketing
, Marketing
Papers (9)：
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Nurul Zarirah Nizam, Nusaibah Mansor, Siti Norbaya Yahaya, Arfah Ahmad. Consumers Buying Trend on No Plastic Bags Campaign at Shopping Mall In Malacca City, Malaysia. International Journal of Business and Management Invention. 2016. 5. 11. 155-158
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Nurul Zarirah, binti Nizam, Yasuo Hoshino. Corporate Characteristics of Retailing Companies among 11 Asian and American Countries. Journal of Management Research. 2016. 8. 1. 224-247
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Nurul Zarirah Nizam, Yasuo Hoshino. Corporate Characteristics of Retailing Companies among Malaysia, Japan and USA. International Journal of Business and Management. 2015. 10. 6. 40-52
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Rafayela Gyulbudaghyan, Nurul Zarirah Nizam, Yasuo Hoshino. Which Factors Affect Most Buyers’ Choices Between Fuel and Electric Vehicles?. International Journal of Marketing Studies. 2014. 6. 5. 73-80
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Nurul Zarirah Nizam, Ismi Rajiani, Nusaibah Mansor, Siti Norbaya Yahaya. Understanding Green Purchase Behavior among Gen Y in Malaysia by Examining the Factors Influence. Interdisciplinary Journal of Contemporary Research in Business. 2014. 6. 2. 181-194
ｍore...
Lectures and oral presentations (3)：
-
Understanding Green Purchase Behavior among Gen Y in Malaysia by Examining the Factors Influenced
(The 22nd Annual Conference on Pasific Basic Finance, Economics, Accounting, and Management 2014)
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Understanding Green Purchase Behavior in Malaysia
(Seminar at The Institute of International Affairs, Aichi University 2014)
-
Modeling Technology Transfer from University to SM
(VI Malaysian National Economic Conference 2011)
Professional career (1)：
- PhD in Business Administration (Aichi University, Nagoya, Japan)
Work history (1)：
- 2009/11 - 現在 Universiti Teknikal Malaysia Melaka Department of Technopreneurship, Faculty of Technology Management & Technopreneurship Lecturer
Association Membership(s) (2)：
Institute of Marketing Malaysia
, Institute of Marketing Malaysia
