The Narrative Structure as Fundemental Construction of Advertisement -Concerning Greimas's Narrative Structure and its proposed Amendment-. Bulletin of Researches Yamaguchi Junior College of Arts. 1998. 30. 21-37
Narrative Structure of the Magazine Advertisements-Through the Structural Analysis by Greimas's Functional Model-. Bulletin of Researches Yamaguchi Junior College of Arts. 1995. 27. 19-30