文献
J-GLOBAL ID:201702239749442048
整理番号:17A1558576
経路への購入はデジタルの機会を用いた舗装である買物客配向小売技術の目録【Powered by NICT】
The path-to-purchase is paved with digital opportunities: An inventory of shopper-oriented retail technologies
著者 (7件):
Willems Kim
(Vrije Universiteit Brussel, Faculty of Economic and Social Sciences & Solvay Business School, Department Business - Marketing & Consumer Behavior, Pleinlaan 2 (Room C2.09), 1050 Brussels, Belgium)
,
Willems Kim
(Hasselt University, Faculty of Business Economics, Department Marketing & Strategy, Agoralaan - Building D, 3590 Diepenbeek, Belgium)
,
Smolders Annelien
(Vrije Universiteit Brussel, Faculty of Economic and Social Sciences & Solvay Business School, Department Business - Marketing & Consumer Behavior, Pleinlaan 2 (Room C2.12), 1050 Brussels, Belgium)
,
Brengman Malaika
(Vrije Universiteit Brussel, Faculty of Economic and Social Sciences & Solvay Business School, Department Business - Marketing & Consumer Behavior, Pleinlaan 2 (Room C2.09), 1050 Brussels, Belgium)
,
Luyten Kris
(Hasselt University - tUL - iMinds, Expertise Centre for Digital Media, Wetenschapspark 2, 3590 Diepenbeek, Belgium)
,
Schoning Johannes
(Hasselt University - tUL - iMinds, Expertise Centre for Digital Media, Wetenschapspark 2, 3590 Diepenbeek, Belgium)
,
Schoning Johannes
(Universitaet Bremen, Faculty 03: Mathematics / Computer Science, Bibliothekstr. 5, MZH 5235, 28359 Bremen, Germany)
資料名:
Technological Forecasting and Social Change
(Technological Forecasting and Social Change)
巻:
124
ページ:
228-242
発行年:
2017年
JST資料番号:
H0572B
ISSN:
0040-1625
CODEN:
TFSCB3
資料種別:
逐次刊行物 (A)
記事区分:
原著論文
発行国:
アメリカ合衆国 (USA)
言語:
英語 (EN)