文献
J-GLOBAL ID:201802287137842658
整理番号:18A1288252
ゼロ価格のtem中: 価格フレーミングがバンドルの購入にどのように影響するかの事象関連電位の証拠【JST・京大機械翻訳】
The Temptation of Zero Price: Event-Related Potentials Evidence of How Price Framing Influences the Purchase of Bundles
著者 (11件):
Ma Haiying
(School of Management, Guangdong University of Technology)
,
Ma Haiying
(Laboratory of Neuromanagement and Decision Neuroscience, Guangdong University of Technology)
,
Mo Zan
(School of Management, Guangdong University of Technology)
,
Mo Zan
(Laboratory of Neuromanagement and Decision Neuroscience, Guangdong University of Technology)
,
Zhang Huijun
(School of Management, Guangdong University of Technology)
,
Zhang Huijun
(Laboratory of Neuromanagement and Decision Neuroscience, Guangdong University of Technology)
,
Wang Cuicui
(School of Management, Hefei University of Technology)
,
Wang Cuicui
(Academy of Neuroeconomics and Neuromanagement, Ningbo University)
,
Fu Huijian
(School of Management, Guangdong University of Technology)
,
Fu Huijian
(Laboratory of Neuromanagement and Decision Neuroscience, Guangdong University of Technology)
,
Fu Huijian
(Academy of Neuroeconomics and Neuromanagement, Ningbo University)
資料名:
Frontiers in Neuroscience (Web)
(Frontiers in Neuroscience (Web))
巻:
12
ページ:
251
発行年:
2018年
JST資料番号:
U7087A
ISSN:
1662-453X
資料種別:
逐次刊行物 (A)
記事区分:
原著論文
発行国:
スイス (CHE)
言語:
英語 (EN)