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J-GLOBAL ID：200901099730686883   Update date: Feb. 29, 2024

Yoritoshi Hara

Yoritoshi Hara
Affiliation and department：
Meiji University School of Commerce

About Meiji University School of Commerce


Job title： Professor
Research field  (1)： Commerce
Research keywords  (2)： B2B Marketing ,  Marketing Channels
Research theme for competitive and other funds  (10)：
  • 2022 - 2027 伝統産業のダイナミック・ケイパビリティ:伝統保持と革新のための学際的アプローチ
  • 2023 - 2026 デジタル時代における製造業者の流通環境への適応
  • 2020 - 2023 企業間関係性の再検討:B2B-EC化とマルチ・チャネル化の進展と関係性研究の変容
  • 2019 - 2022 マーケティング・チャネルの硬直性:機敏なチャネル転換を阻む原因の探求
  • 2017 - 2020 流通チャネルにおける企業間適応に関する包括的分析モデルの構築と実証分析
Show all
Papers (9)：
  • Yoritoshi Hara, Hitoshi Iwashita. Legitimacy versus efficiency: implementation of in-person work in Japanese companies during the COVID-19 pandemic. Journal of Asia Business Studies. 2023. (in press)
  • Yoritoshi Hara, Yonghoon Choi. Vertical and horizontal governance in multiple-channel systems. Journal of Business Research. 2023. 156. (in press)-113529
  • Yoritoshi Hara. Changes in industrial network logics: the case of the Japanese retail industry. Journal of Business & Industrial Marketing. 2022. 37. 1. 1-13
  • Yoritoshi Hara. Integrated marketing channel relationships: integration dimensions and channel performance. Journal of Business & Industrial Marketing. 2019. 34. 6. 1360-1373
  • Yonghoon Choi, Yoritoshi Hara. "Strategic channel choice to improve marketing performances: Considering interaction effects between channel integration and firm-specific factors," Journal of Marketing and Distribution, 22 (1). 2019. 22. 1. 17-33
ｍore...
Books (10)：
  • はじめての流通〔新版〕
    2022
  • 流通と商業データブック-理論と現象から考える
    2022
  • はじめての流通
    有斐閣 2014
  • 現代日本のものづくり戦略 -革新的企業のイノベーション
    白桃書房 2011
  • 流通チャネル論 -新制度派アプローチによる新展開
    有斐閣 2011
ｍore...
Lectures and oral presentations  (40)：
  • The hidden role of property rights in cultural production projects
    (EMAC Regional Conference 2023 2023)
  • A triad perspective of cross-functional integration (CFI) across new product development (NPD): case study of a multinational Japanese manufacturing company in China
    (30th EurOMA Conference 2023)
  • How do relationship structures affect knowledge adaptation for value enhancement?
    (38th Industrial Marketing and Purchasing Conference 2022)
  • Shared ownership and coordination problems in temporary organizations: Filmmaking joint ventures in Japan
    (38th European Group for Organizational Studies Colloquium 2022)
  • Diversity or Embeddedness: What Activates Absorptive Capacities?
    (ANZMAC 2021 2021)
ｍore...
Professional career (1)：
  • Dr. rer. pol. (Freie Universität Berlin)
Awards (2)：
  • 2020 - 日本商業学会 優秀論文賞
  • 2012/02 - 一般社団法人 商工総合研究所 中小企業研究奨励賞
Association Membership(s) (1)：
日本商業学会
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