Ishii Ryuta

イシイリュウタ | Ishii Ryuta

Affiliation and department：
Homepage URL (1)： http://www.ritsumei.ac.jp/~r-ishii/

Research field (1)： Commerce

Research keywords (5)： distribution , international channels , interorganizational relationship , international marketing , exporting

Research theme for competitive and other funds (6)：

2023 - 2027 デュアル・チャネル構造におけるチャネル同士の対立
2023 - 2026 デジタル時代における製造業者の流通環境への適応
2022 - 2023 デュアル・チャネル-B2Bマーケティングにおける流通戦略-
2020 - 2023 Examining the Choice of Dual Channels in Foreign Markets
2019 - 2022 マーケティング・チャネルの硬直性:機敏なチャネル転換を阻む原因の探求

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Papers (16)：

Ryuta Ishii, Mai Kikumori. Export Market Orientation, Performance and International Partner Selection: Word-of-Mouth Referral versus Direct Contact. International Marketing Review. 2024. Advance online publication
Electronic word-of-mouth (e-WOM) generation in the book-to-movie adaptation: A comparison of original novel fans and non-novel readers. Quarterly Journal of Marketing. 2024. Advance online publication
Ryuta Ishii. The Effect of Organizational Culture on Territorial Exclusivity in International Marketing Channels: A Study of Japanese Manufacturing Exporters. Asia Pacific Journal of Marketing and Logistics. 2024. Advance online publication
Mai Kikumori, Ryuta Ishii. Does B2B WOM Usage Matter to Channel Relationship Performance? The Roles of Organizational Culture and Psychic Distance. Industrial Marketing Management. 2023. 114. 286-296
Word-of-Mouth in Business-to-Business Marketing: A Systematic Review and Future Research Directions. Journal of Business & Industrial Marketing. 2023. 38. 13. 45-62

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MISC (3)：

Ryuta Ishii, Akinori Ono. Marketing Strategy by a Traditional Craftsman: Shitsurindo, A Lacquerer in Echizen, Japan. 2021. 41. 1
石井隆太, 白石秀壽, 小野晃典. A Dual Sourcing Strategy: Good Smile Company’s ‘Lucky Factory’ in Tottori, Japan. 2020. 40. 2. 83-93
石井隆太抄訳. 大規模な販路拡大による企業価値の創造 -米国・独国・中国におけるイベントスタディからの知見-. 2018. 38. 1. 108-119

Books (1)：

Dual Channels: A Distribution Strategy in Business-to-Business Marketing
2023 ISBN:9784805112663

Lectures and oral presentations (32)：

An Empirical Examination of The Relationship Between Export Market Orientation and Export Channel Performance
(Global Alliance of Marketing and Management Associations, 2024 Global Fashion Management Conference 2024)
海外市場志向の有効性:企業間クチコミで紹介された現地流通業者の役割
(日本商業学会全国研究大会 2024)
インフルエンサーのフォロワー数が消費者の購買意図に及ぼす影響:日英星3か国消費者調査を通じて
(日本消費者行動研究学会第68回コンファレンス 2024)
Export Market Orientation and Export Performance: The Role of Channel Partners Referred by Word-of-Mouth
(Korean Scholars of Marketing Science, 2023 International Conference 2023)
Multiple Channels and Governance Mechanisms in an International Context: Findings from fsQCA
(Global Alliance of Marketing and Management Associations, 2023 Global Marketing Conference 2023)

ｍore...

Education (3)：

- 2020 Keio University
- 2017 Keio University
- 2015 Keio University Faculty of Business and Commerce Department of Business and Commerce

Professional career (2)：

MA (Business and Commerce) (Keio University)
Ph.D.(Business and Commerce) (Keio University)

Work history (4)：

2024/07 - 現在 University of Leicester School of Business Visiting Researcher
2021/04 - 現在 Ritsumeikan University College of Business Administration Associate Professor
2019/04 - 2021/03 Fukui Prefectural University Faculty of Economics Assistant Professor
2017/04 - 2019/03 JSPS Research Fellow (DC1)

Committee career (3)：

2023/06 - 日本商業学会『流通研究』編集委員
2021/09 - 日本商業学会夏の学校運営委員
2021/06 - 日本商業学会国際企画委員

Awards (7)：

2024/05 - 日本商業学会日本商業学会学会賞(奨励賞) 『デュアル・チャネル: B2Bマーケティングにおける流通戦略』
2024/03 - 立命館大学経営学部研究成果表彰制度奨励賞(研究成果の国際発信)
2023/12 - Top Downloaded Article with 10K+ downloads in one year (Journal of Business & Industrial Marketing) Word-of-Mouth in Business-to-Business Marketing: A Systematic Review and Future Research Directions
2023/11 - Best Conference Paper Award (2023 KSMS International Conference) Export Market Orientation and Export Performance: The Role of Channel Partners Referred by Word-of-Mouth
2022/10 - マーケティングジャーナル奨励賞(2022 日本マーケティング学会) 高収益を生み出す流通チャネル戦略の探究-質的比較分析(QCA)によるアプローチー

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Association Membership(s) (5)：

Global Alliance of Marketing & Management Associations , 日本マーケティング学会 , European Marketing Academy , American Marketing Association , JAPAN SOCIETY OF MARKETING & DISTRIBUTION

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