J-GLOBAL ID:200901081075283839   Update date: May. 19, 2017


Affiliation and department:
Research field  (1): Business administration
Research theme for competitive and other funds  (4):
  • New Product Development
  • Maketing of Technology
  • Consumer Behavior
  • Conjoint Analysis
MISC (5):
  • The Stochastic Conjoint Model (1). Marketing Science. 1984. 23
  • The Stochastic conjoint Model and Market Segmentation. 1986. 18
  • The decision process of locating stores of large-sized retailers under the rewritten law for large-sized retailers-in Shiga prefecture-. The Market History Society. 2002. 22
  • On the Possibility of Market Segmentation in the Multi-cultural Society-in Australia. THE HIKONE RONSO. 1999. 317
  • An Application of Granger-Causality Test to the Construction of Sales-Advertising Models - the Case in the Beer Industry -. Marketing Science. 1983. 21
Books (1):
  • The Foundation of Modern Management Science - An Introduction of OR for Management Decision Making
    Yuhikaku 1982
Works (1):
  • Marketing Strategy of New-Product Develogment based on the forging technology
Education (1):
  • - 1973 Osaka University Faculty of Economics
Work history (1):
  • Shiga University Faculty of Economics, Department of Business Administration, Faculty of Economics Management Science Professor
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