Rchr
J-GLOBAL ID:200901093074218551   Update date: Jun. 09, 2020

Toya Keiko

トヤ ケイコ | Toya Keiko
Affiliation and department:
Job title: Professor
Research field  (2): Web and service informatics ,  Business administration
Research theme for competitive and other funds  (13):
  • 2017 - 現在 Service marketing on exercise and cultural programs for the elderly
  • 2014 - 現在 Fundamental study on the role and value of scientific and engineering methods in service innovation
  • 2018 - 2021 Study on social acceptability of personal data ecosystem
  • 2018 - 2020 Study toward realization of smart society by applying artificial intelligence technology
  • 2013 - 2018 Study on service innovation model in comparison with product/process innovation based on experience and trust
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Papers (16):
Books (16):
  • Customer Centric Bank Management -Based on Co-Creation Value-
    KINZAI 2018 ISBN:4322132669
  • Bank Business for Dummies with Diagrams
    SHUWA SYSTEM 2010 ISBN:4798025658
  • Mathematics for Marketing and Strategy
    ASAKURASHOTEN 2009 ISBN:4254295677
  • Bank Sector
    NIHON JITSUGYO SHUPPAN SHA 2008 ISBN:4534044763
  • Financial Marketing for Tellers and Sales Representatives
    KINDAI SALES 2008 ISBN:476501004X
more...
Lectures and oral presentations  (21):
  • OBSTACLES TO SERVITIZATION OF JAPANESE COMPANIES AND THE SERVICE PARADOX
    (Spring Servitization Conference 2018 2018)
  • A survey on servitization requirements and barriers in manufacturing companies
    (2017)
  • Survey of Servitization Barriers in Japanese Manufacturers
    (ICServ2017 2017)
  • INTERNAL AND EXTERNAL OBSTACLES OF SERVITIZATION IN JAPANESE MAJOR MANUFACTURES
    (Spring Servitization Conference 2016 2016)
  • Development of measure of co-creation value for companies, employees and customers in financial services
    (2016)
more...
Works (1):
  • Bank system and operation
    Keiko TOYA 2018 -
Education (3):
  • 2000 - 2004 University of Tsukuba, Graduate School Business Sciences Doctoral Program in Systems Management and Business Law, Management course
  • 1998 - 2000 University of Tsukuba, Graduate School Division of Business Administration and Economic Policy Master's Program in Systems Management
  • 1984 - 1988 Kyoto University Faculty of Economics Department of Economics
Professional career (3):
  • Doctor of Business Administration (University of Tsukuba, Graduate School)
  • Master of Business Administration (University of Tsukuba, Graduate School)
  • Bachelor of Economics (Kyoto University)
Work history (9):
  • 2014/04 - 現在 National Institute of Advanced Industrial Science and Technology Human Infomatics Research institute Visiting researcher
  • 2014/04 - 現在 Meiji University Graduate School Global Business Professor
  • 2010/04 - 現在 Chuo University Graduate School Business School Part-time lecturer
  • 1999/07 - 現在 MARKETING EXCELLENCE Co.LTD Managing Director
  • 2007/04 - 2014/03 Doshisha University Graduate School School of Business Associate Professor
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Committee career (3):
  • 2018/06 - 現在 Society for Serviceology
  • 2014/10/01 - 現在 Member of Science Council of Japan
  • 2012/10 - 2018/06 Society for Serviceology Editor in Chief
Association Membership(s) (4):
Japan Association for Consumer Studies ,  Japan Institute Marketing Science ,  American Marketing Association ,  Society for Serviceology
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