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J-GLOBAL ID:200902110073600989   Reference number:99A0708812

On the Causal Relationship between Repurchase of Products and Customer Satisfaction.

商品再購入と顧客満足度の因果関係について
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Volume: 29  Issue:Page: 371-383  Publication year: Jul. 15, 1999 
JST Material Number: S0060B  ISSN: 0386-8230  Document type: Article
Article type: 原著論文  Country of issue: Japan (JPN)  Language: JAPANESE (JA)
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Marketing research,advertisement 
Reference (30):
  • TQM委員会. TQM-21世紀の総合「質」経営. 1998
  • 三浦新編. TQM用語辞典. 1985
  • 土田貞夫. 顧客の情報の収集とデータ解析. 品質. 1992, 22, 1, 28-36
  • 湯沢結美. 顧客満足の測定に関する一考察. 日本品質管理学会第42回研究発表会予稿集, 1992. 1992
  • 神田範明. 顧客満足度の定量化に関する試行的な研究. 日本品質管理学会第24回年次大会研究発表会予稿集, 1994. 1994
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