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J-GLOBAL ID:200902195829788877   Reference number:97A0563810

Some New Methods for an Old Problem: Modeling Preference Changes and Competitive Market Structures in Pretest Market Data.

古くからの問題に対する幾つかの新しい方法 事前試験市場データにおける選好変化及び競争市場構造のモデル化
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Volume: 34  Issue:Page: 130-142  Publication year: Feb. 1997 
JST Material Number: E0353B  ISSN: 0022-2437  CODEN: JMKRA  Document type: Article
Article type: 原著論文  Country of issue: United States (USA)  Language: ENGLISH (EN)
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Marketing research,advertisement 
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