Tracker: An early test market forecasting and diagnostic model for new product planning.

BLATTBERG R; GOLANTY J

Art

J-GLOBAL ID：201002088211640666 Reference number：78A0240659

Tracker: An early test market forecasting and diagnostic model for new product planning.

TRACKER:新製品計画のための初期テストマーケット予測・診断のモデル

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Material：
Volume： 15 Issue： 2 Page： 192-202 Publication year： 1978
JST Material Number： E0353B ISSN： 0022-2437 CODEN： JMKRA Document type： Article
Article type：原著論文 Country of issue： United States (USA) Language： ENGLISH (EN)

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