Art
J-GLOBAL ID:201302219217501306   Reference number:13A0928351

Exploring Characteristics and Motives of Consumer Innovators

消費者革新者の特性と動機の探究 コミュニティ革新者対独立革新者
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Volume: 56  Issue:Page: 41-48  Publication year: May. 2013 
JST Material Number: C0627A  ISSN: 0895-6308  Document type: Article
Article type: 原著論文  Country of issue: United States (USA)  Language: ENGLISH (EN)
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Research and development  ,  Marketing 
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