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J-GLOBAL ID:201702254789903181   Reference number:17A0236247

外食産業におけるサービス・モジュール化による新たなサービス創出

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Issue: 21  Page: 36-51  Publication year: Nov. 30, 2016 
JST Material Number: L5454A  ISSN: 1880-4438  Document type: Article
Article type: 原著論文  Country of issue: Japan (JPN)  Language: JAPANESE (JA)
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Reference (39):
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  • Baldwin, C.Y. and Woodard, C.J., 2009, The Architecture of Platforms: A Unified View, Platforms, Markets and Innovation, Edward Elgar, London, pp. 19-44.
  • Bitner, M.J., 1992, Servicescapes: The Impact of Physical Surroundings on Customers and Employees, Journal of Marketing, Vol.56, No.2, pp.57-71.
  • Bitran, G. and Pedrosa, L., 1998, A Structured Product Development Perspective for Service Operation, European Management Journal, Vol.16, No.2, pp.169-189.
  • Brown, S., Bessant, J. and Lamming, R., 2013, Strategic Operations Management 3rd edition, Routledge.
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