Rchr
J-GLOBAL ID：202001015958051909
Update date: Feb. 01, 2024
sugahara masahiro
スガハラ マサヒロ | sugahara masahiro
Affiliation and department：
Job title：
教授
Research keywords (6)：
人材育成
, AI
, Artificial Intelligence
, 感性工学
, ファッションマーケティング
, ファッションビジネス
Research theme for competitive and other funds (2)：
- 2011 - 2015 On the research of marketing, design and manufacturing process of fashion apparel for the international market and engineering systematization of those knowledge
- 2008 - 2010 Research for the design, production marketing and enhancement of global competitiveness at Japanese Fashion Apparel
Papers (8)：
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Tetsuo Tsuru, Masahiro Sugahara, Haruhiko Nishimura. Silhouette Classification of Designer's Collections in Luxury Fashion Brands. INTERNATIONAL JOURNAL OF AFFECTIVE ENGINEERING. 2021. 20. 1. 33-40
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The Role of the Community Engagement Supporting the Theory of Societal Public Relations : A Study on the Public Relations of the Professional Institute. 2019. 23. 126-132
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TSURU Tetsuo, SUGAHARA Masahiro, NISHIMURA Haruhiko. An Approach to Silhouette Identification Realization for Fashion Images Using Deep Neural Networks. Transactions of Japan Society of Kansei Engineering. 2019. 19. 1. 117-126
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The Search Model Toward The World of The New Order and The Target of The Public Relations Theories : A Study on The Macro Public Relations Theories. 2018. 22. 117-125
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TSURU Tetsuo, SUGAHARA Masahiro. A Study on the Evaluation of the Fashion Aesthetic Value:- Repertory Grid Approach -. Transactions of Japan Society of Kansei Engineering. 2017. 16. 3. 371-378
ｍore...
MISC (8)：
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菅原正博. A Study on the Curriculums of the Recurrent Training about the Fashion AI Oriented Professionals. 日本感性工学会春季大会(Web). 2021. 16th
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宮武恵子, 菅原正博. Fashion taste required in the business process of fashion designers-Challenges for digitalization-. 日本感性工学会春季大会(Web). 2021. 16th
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菅原正博. Taste Engineering for the Fashion Aesthetics (2): Trend Forecasting Approach. 日本感性工学会春季大会(Web). 2020. 15th
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鶴鉄雄, 菅原正博, 西村治彦. Consideration of Silhouette Classification by AI Using Clothes Trend KANSEI. 日本感性工学会春季大会(Web). 2020. 15th
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SUGAHARA Masahiro. A Perspective on the Business Design Research in the 21 st Century : Brand Design and Marketing. Artes : bulletin of Takarazuka University of Art and Design. 2003. 16. 89-114
ｍore...
Books (4)：
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メディア・ブランディング : 新世代メディア・コミュニケーション
中央経済社 2012 ISBN:9784502462108
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コミュニティ・ブランディング : 新世代ショッピング・センター
中央経済社 2011 ISBN:9784502684807
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リテール・ブランディング : 新世代流通企業 = Retail branding
中央経済社 2010 ISBN:9784502677908
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企業ブランディング : 新世代マーケティング = Corporate branding
中央経済社 2010 ISBN:9784502672507
Work history (1)：
- 2019/04 - 現在 国際ファッション専門職大学 国際ファッション学部 教授
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