Rchr
J-GLOBAL ID：201601004787012247
Update date: Sep. 01, 2020
Jiang Zhiqing
キョウ シセイ | Jiang Zhiqing
Affiliation and department：
Waseda University Faculty of Commerce
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Detailed information
Research theme for competitive and other funds (2)：
2018 - 2023 ラグジュアリーブランドのものづくりブランド化の過程と我が国地場・伝統企業への応用
2019 - 2021 Study on the influence of Iconic design on Brand Symbolic Value- Based on luxury brand.doc
Papers (2)：
Zhiqing Jiang, Shin'ya Nagasawa. Key factors of emerging luxury brand construction: Empirical case study of korloff. Journal of Advanced Computational Intelligence and Intelligent Informatics. 2016. 20. 4. 607-614
Zhiqing Jiang, Shin'ya Nagasawa, Junzo Watada. Luxury fashion brand image building: the role of store design in Bally and Tod's Japan. MANAGEMENT DECISION. 2014. 52. 7. 1288-1301
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