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J-GLOBAL ID:200901057098063919
Update date: Jan. 30, 2024 Fujikawa Yoshinori
フジカワ ヨシノリ | Fujikawa Yoshinori
Affiliation and department: Job title:
Associate Professor
Other affiliations (2): -
Hitotsubashi University
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Hitotsubashi University
Executive Assistant
Research field (1):
Business administration
Research theme for competitive and other funds (3): - 2009 - 2011 Theoretical Development and Applied Research on Service Marketing based on Japanese Customer Satisfaction Index
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Papers (45): -
Yoshinori Fujikawa. Towards Customer-driven Customer Strategy. DIAMOND Harvard Business Review. 2018
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Yoshinori Fujikawa. Value Co-creation with Customers in the Digital Age. Toyo Keizai Online, for Thinkers. 2018
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Yoshinori Fujikawa. Review on Service Management. DIAMOND Harvard Business Review Online. 2017
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Yoshinori Fujikawa. Service Dominant Logic: On Softbank's Pepper. President. 2017
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Norihiko Takahiro, Yoshinori Fujikawa. Democratizing Marketing (jointly worked). Hitotsubashi Business Review. 2016. 64. 2. 54-67
more... Books (4): - Strategies for Creating New Markets
2013
- Challenges to Global Markets, Twenty Case Studies (co-authored and co-edited)
2010
- Challenges to Global Markets, Twenty Case Studies (co-authored and co-edited)
2010
- Dynamics of Knowledge, Corporate Systems and Innovation (co-authored and co-edited)
Springer: London, New York 2010
Lectures and oral presentations (7): -
The Influence of Cultural Context on Value Co-Creation: A Cultural Models Approach
(EMAC 2020 Conference 2020)
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Emergence of Value Co-Creation: Agent-Based Modelling on Behavioral Patterns of Customer, Corporation, and Regulator
(ICSSI2018 & ICServ2018 2018)
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Consuming “To Have No Self”: Kawaii Consumption in Japanese Women’s Identity Work
(Association for Consumer Research 2016 2016)
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Human Centric Innovation and Digital Future
(ICServ 2016: International Conference of Society for Serviceology 2016)
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Value Co-creation on Open Innovation Platform: Agent-Based Modelling on Behavioral Patterns of Customer, Corporation, and Regulator
(ICSSI International Conference on Service Science and Innovation 2016)
more... Work history (3): - 2018/04/01 - 現在 Hitotsubashi University Executive Assistant
- 2018/04/01 - 現在 Hitotsubashi University Graduate School of Business Administration Department of International Corporate Strategy Associate Professor
- 2007/04/01 - 2018/03/31 Hitotsubashi University Graduate School of International Corporate Strategy Associate Professor
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