Rchr
J-GLOBAL ID：201101005093332898   Update date: Oct. 10, 2024

Kamata Hiromi

カマタ ヒロミ | Kamata Hiromi
Affiliation and department：
Hitotsubashi University Graduate School of Business Administration

About Hitotsubashi University Graduate School of Business Administration


Job title： Professor
Other affiliations (1)：
Research field  (2)： Commerce ,  Tourism studies
Research keywords  (3)： Residents's Attitudes and Perceptions in Tourist Destinations ,  Tourist behavior ,  Marketing
Research theme for competitive and other funds  (6)：
  • 2023 - 2028 観光のリピート動機とリピート行動モデルの構築
  • 2020 - 2025 Inducing pro-environmental behavior in tourists for the sustainable development of Japan's tourism and hospitality industries
  • 2021 - 2023 Communication between tourist destinations and the residents in the era of COVID-19 - The perspective of residents' local identity and the attitudes
  • 2020 - 2023 訪日観光客のリピート行動要因に関する研究
  • 2016 - 2019 観光客の動機・満足度・再訪意向の関係とリピーター創造に関する研究
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Papers (40)：
  • Hiromi Kamata. Resilience and Tourism in Natural Disaster-Affected Destinations:. Quarterly Journal of Marketing. 2024. 44. 2. 138-148
  • Wataru Uehara, Hiromi Kamata. Tourist Xenophobia and Residents' Perspective in the VUCA Era: The Case of Japan During the COVID-19 Pandemic. Tourism in a VUCA World: Managing the Future of Tourism. 2024. 105-118
  • Kazumi Nishino, Hiromi Kamata. Service-dominant logic in the tourism industry: The case of Snow Peak Inc. Wakayama Tourism Review. 2023. 4. 36-39
  • Chunji Jin, Hiromi Kamata. Pop culture tourism: A perspective from Japan. Wakayama Tourism Review. 2023. 4. 15-17
  • 鎌田裕美, 上原渉. 訪日リピーターの拡大に向けて. 運輸と経済. 2022. 82. 12. 48-54
ｍore...
Books (1)：
  • The 1st step to data analysis
    2022 ISBN:9784502436413
Lectures and oral presentations  (28)：
  • Motivation for revisit behaviour in tourism
    (Consumer Behaviour in Tourism Symposium (CBTS) 2024)
  • Cutting down plate waste: How descriptive norms and mascot-enhanced flyers influence hotel guest behaviours
    (APac CHRIE 2024)
  • Tourists' revisit intention and novelty seeking: Qualitative approach
    (2023)
  • コロナ禍での住民態度の変化
    (日本マーケティング学会リサーチプロジェクト合同研究会 2023)
  • The perceptions and attitudes of Japanese traveller’s pro-environmental behaviour during their hotel stay
    (20th Asia Pacific conference 2022)
ｍore...
Education (3)：
  • 2004 - 2007 Hitotsubashi University Graduate School, Division of Commerce
  • 2002 - 2004 Aoyama Gakuin University Graduate School, Division of Economics
  • 1996 - 2000 Aoyama Gakuin University College of Economics(Evening Division)
Professional career (2)：
  • 博士(商学) (一橋大学)
  • 修士(経済学) (青山学院大学)
Work history (7)：
  • 2024/04 - 現在 Hitotsubashi University Graduate School of Business Administration Professor
  • 2018/04 - 2024/03 Hitotsubashi University Faculty of Commerce and Management Associate Professor
  • 2018/04 - 2024/03 Hitotsubashi University Graduate School of Business Administration Associate Professor
  • 2017/04/01 - 2018/03/31 Hitotsubashi University Graduate School of Commerce and Management Associate Professor
  • 2012/04/01 - 2017/03/31 Shukutoku University
Show all
Association Membership(s) (8)：
日本観光経営学会 ,  地域デザイン学会 ,  日本観光研究学会 ,  日本計画行政学会 ,  公益事業学会 ,  日本マーケティング・サイエンス学会 ,  日本マーケティング学会 ,  日本交通学会
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