Rchr
J-GLOBAL ID：201201094958100793   Update date: Sep. 23, 2022

Lee Geunhee

イ クニ | Lee Geunhee
Affiliation and department：
Ritsumeikan Asia Pacific University College of International Management

About Ritsumeikan Asia Pacific University College of International Management


Job title： Associate Professor
Research field  (1)： Business administration
Research keywords  (2)： Destination Marketing in international tourism Innovation in destination development focusing on Consumer-Driven Innovation (CDI) eWOM impact on tourist decision making eWOM impact on New Product Development Tourists’ motivation of participation in and co ,  Destination Marketing in international tourism Innovation in destination development focusing on Consumer-Driven Innovation (CDI) eWOM impact on tourist decision making eWOM impact on New Product Development Tourists’ motivation of participation in and co
Research theme for competitive and other funds  (8)：
  • Tourist motivation for eWOM diffusion: via online travel forum
  • Investigating Contributors and Contents of Influential eWOM
  • Exploring Innovation of National Tourism Organizations
  • The Influence of Wi-Fi Service on Hotel Consumer Satisfaction.
  • Tourist motivation for eWOM diffusion: via online travel forum
Show all
MISC (18)：
  • 李 根煕. Human Resources Bringing Success of Research and Development: Human Resource Study in Boost-Gate Model. Journal of International Association of P2M. 2016. 10. 2. 127-147
  • Fujii Seiichi, Lee Geunhee. Integration-oriented product development management in Japan - an application of product-customer matrix to KAO. Ritsumeikan Journal of Asia Pacific Studies. 2016. 34. 34. 154-169
  • 李 根煕, Lee. J, Tussyadiah, I. P. The Roles of Perceived Internal and External Benefits and Costs in Innovation Co-Creation: Lessons from Japan. Asia Pacific Journal of Tourism Research. 2016. 22. 4. 381-394
  • LEE Geunhee. Human Resources Bringing Success of Research and Development: Human Resource Study in Boost-Gate Model. Journal of International Association of P2M. 2016. 10. 2. 127-147
  • LEE Geunhee. The Integration-Oriented Product Development Management in Japan - An Application of Product-Customer Matrix to KAO -. Ritsumeikan Journal of Asia Pacific Studies. 2016. 34. 34. 154-169
ｍore...
Books (2)：
  • グローバル・ニッチトップ企業の事業戦略
    文理閣 2015
  • Business Strategy of Global Niche Top Companies
    Bunrikaku 2015
Lectures and oral presentations  (36)：
  • メガイベントの学生通訳ボランティア募集と動機付け
    (第33回日本観光研究学会全国大会 2018)
  • Recruiting and motivating student volunteer interpreters for mega events
    (2018)
  • Open Innovation in Tourism: Assessment of Motivation Crowding Effects
    (AIRTH 2017 Conference 2017)
  • Open Innovation in Tourism: Assessment of Motivation Crowding Effects
    (AIRTH 2017 Conference 2017)
  • Project champion, organization culture, and stage gate fluidity in radical innovations: An empirical evidence from Japan
    (23rd innovation and product development management conference 2016)
ｍore...
Professional career (1)：
  • Ph.D. in Business Administration (Temple University)
Work history (2)：
  • 2012 - 2017 :立命館アジア太平洋大学
  • 2012 - 2017 :Ritsumeikan Asia Pacific Universtiy
Association Membership(s) (6)：
St. Paul's Annals of Tourism Research ,  日本観光学研究学会 ,  Travel and Tourism Research Association ,  St. Paul's Annals of Tourism Research ,  Japan Institute of Tourism Research ,  Travel and Tourism Research Association
※ Researcher’s information displayed in J-GLOBAL is based on the information registered in researchmap. For details, see here.

Return to Previous Page

TOP

BOTTOM