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J-GLOBAL ID：201201096588191290
Update date: Feb. 12, 2025 Matsuoka Kohsuke
マツオカ コウスケ | Matsuoka Kohsuke
Tohoku Gakuin University Faculty of Business Administration
About Tohoku Gakuin University Faculty of Business Administration
Job title： Professor
Homepage URL (1)： https://scholar.google.com/citations?hl=ja&user=AQzMPW8AAAAJ
Research keywords (14)：
Marketing
, Management Control
, Management Accounting
, Actor-network theory
, Performativity
, Service-dominant logic
, marketing accountability
, sales management control systems
, Forward-looking measures
, Nonfinancial performance measures
, Customer equity
, Customer lifetime value
, Customer engagement
, Destination marketing
Research theme for competitive and other funds (15)： - 2020 - 2025 Revenue management accounting: The integration of management accounting and marketing using customer data
- 2024 - 2024 The effects of neoliberalism on management accounting practices in Japan
- 2023 - 2024 Empirical Research on Survival and Growth Strategy of Tourism and Manufacturing Industries
- 2021 - 2023 Modeling and Evaluation of Subscription-Based Businesses
- 2022 - 2023 Empirical Research on Competitiveness and Sustainability of Small and Medium Enterprises and Tourism Destinations
Show all
- Takatoshi Murayama, Graham Brown, Atsushi Akiike, Kohsuke Matsuoka. Resident Perceptions of the Tokyo 2020 Olympic Games: An Examination of the Impact of the COVID-19 Pandemic. Annals of Tourism Research Empirical Insights. 2025. 6. 1. 100166
- Kohsuke Matsuoka, Hiromune Ishii, Ying Zhu, Asumi Kawaguchi. Taking an Alternate Route: Redesigning Sales Management Control Systems for New Product Selling. Cogent Business & Management. 2024. 11. 1
- Kohsuke Matsuoka. Effects of Revenue Management on Perceived Value, Customer Satisfaction, and Customer Loyalty. Journal of Business Research. 2022. 148. 131-148
- Takatoshi Murayama, Graham Brown, Rob Hallak, Kohsuke Matsuoka. Tourism Destination Competitiveness: Analysis and Strategy of the Miyagi Zaō Mountains Area, Japan. Sustainability. 2022. 14. 15. 9124
- Kohsuke Matsuoka. A Framework for Variance Analysis of Customer Equity Based on a Markov Chain Model. Journal of Business Research. 2021. 129. 57-69
- Kohsuke Matsuoka, Danture Wickramasinghe, Hiromune Ishii, Asumi Kawaguchi. Uniting Accounting with Marketing in a Japanese Electrical Part Supplier. Asia-Pacific Management Accounting Association 2023 Annual Conference Proceedings I. 2023. 17-27
- Kohsuke Matsuoka. Reportage on the Annual Conference of Asian Pacific Management Accounting in 2019 (written in Japanese). Kigyo Kaikei (Accounting). 2020. 72. 5. 139
- Kohsuke Matsuoka. Customer Equity Estimation Using Markov Processes. Proceedings of APMAA 15th Annual Conference. 2019. Paper ID 167. 1-19
- Kohsuke Matsuoka. Strategic Management Game and Managerial Accounting (written in Japanese). Journal of Strategic Management Game Education. 2019. 1. 5-19
- Reportage on the Annual Conference of Asian Pacific Management Accounting in 2018 (written in Japanese). Kigyo Kaikei (Accounting). 2019. 71. 5. 138
- Handbook of Tourism Entrepreneurship (Research Handbooks in Tourism)
Edward Elgar Pub 2024 ISBN:1803920017 - Hospitality Management
Soseisha 2022 ISBN:4794425961 - Hospitality Management for Revitalization from the Great East Japan Earthquake (written in Japanese)
Soseisha 2020 ISBN:4794425538 - Hospitality Management Theory, Enlarged edition (written in Japanese)
Soseisha 2019 ISBN:4794425449 - A Study on Financial and Nonfinancial Performance Variance Analysis based on Fixed Revenue Accounting: The Pursuit of Revenue Management Accounting (written in Japanese)
SC2 Publications 2014
-
Impacts of brand experience and customer journey on visitor engagement
(Annual Conference of the Association for Leisure and Tourism Studies in 2023 2023) -
Uniting Accounting with Marketing in a Japanese Electrical Part Supplier
(Asia-Pacific Management Accounting Association 2023 Annual Conference 2023) -
Modeling and Evaluation of Subscription-Based Businesses
(Annual Conference of Japanese Association of Management Accounting in 2023 2023) -
Effects of sales activities and capabilities on future financial performance at revenue center
(The 48th annual conference of Japanese Cost Accounting Association 2022) -
Modelling and Evaluation of Subscription Business (Industry-University Joint Research Group Interim Report)
(Japanese Association of Management Accounting Annual Conference in 2022 2022)
- 2005 - 2007 University of Osaka Graduate School of Economics
- 2003 - 2005 Meiji University Graduate School of Business Administration
- 1999 - 2003 Meiji University Faculty of Business Administration
- Ph.D. (Meiji University)
- 2019/04 - 現在 Tohoku Gakuin University Faculty of Business Administration Professor
- 2022/09 - 2023/08 University of South Australia Business School Visiting Academic
- 2012/04 - 2019/03 Tohoku Gakuin University Faculty of Business Administration Associate Professor
- 2013/09 - 2014/08 University of South Australia Business School Australian Centre for Asian Business Visiting Academic
- 2010/04 - 2012/03 Tohoku Gakuin University Faculty of Business Administration Lecturer
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- 2021/05 - 現在 ICT Management Association Director
- 2019/02 - 現在 APMAA (Asian Pacific Management Accounting Association) Japan Director
- 2019/01 - 2022/12 Japanese Association of Strategic Management Game for Education Director
- 2017/04 - 2021/12 APMAA (Asian Pacific Management Accounting Association) Steering Committee
- 2018/09 - 2021/08 Japan Cost Accounting Association Editorial Board
- 2024/01 - Tohoku Gakuin University Award for Research Achievement in 2021
- 2023/01 - Tohoku Gakuin University Award for Research Achievement in 2021
- 2022/01 - Tohoku Gakuin University Tohoku Gakuin University Award for Research Achievement in 2021
- 2021/01 - Tohoku Gakuin University Tohoku Gakuin University Award for Research Achievement in 2021
- 2020/01 - Tohoku Gakuin University Award for Research Achievement in 2019
Show all
Asia-Pacific Management Accounting Association
, The Association of Leisure and Tourism Studies
, The Japan Cost Accounting Association
, Japan Accounting Association
, The Japanese Association of Management Accounting
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