Bjoern Frank, Shusei Mitsumoto. An extended source attractiveness model: The advertising effectiveness of distinct athlete endorser attractiveness types and its contextual variation. European Sport Management Quarterly. 2023. 23. 4. 1091-1114
Boris Christian Herbas-Torrico, Björn Frank, Carlos Alejandro Arandia-Tavera, Pamela Mirtha Zurita-Lara. Sustainable supply chains in Bolivia: Between informality and political instability. Case Studies on Sustainability in the Food Industry: Dealing with a Rapidly Growing Population. 2022. 81-100
Yingfei Hu, Bjoern Frank, Zhenpeng Lu. Market success through recycling programs: Strategic options, consumer reactions, and contingency factors. Journal of Cleaner Production. 2022. 353. 131003
Boris Herbas-Torrico, Bjoern Frank. Explaining interpersonal differences in COVID-19 disease prevention behavior based on the health belief model and collective resilience theory: A cross-sectional study from Bolivia. BMC Public Health. 2022. 22. 1077
Gayani M. Ranasinghe, Yuosre F. Badir, Bjoern Frank. Organisational resources as facilitators and inhibitors of green performance: Non-linearities, interactions and international differences. European Journal of International Management. 2022. 18. 1. 154-184