研究者
J-GLOBAL ID：201001096028222145   更新日: 2024年04月05日

張 巧韵

ザン チァオイン | Connie Chang
所属機関・部署：
武蔵野大学 グローバル学部 グローバルビジネス学科

武蔵野大学 グローバル学部 グローバルビジネス学科 について


職名： 教授
研究分野 (2件)： 商学 ,  商学
研究キーワード (4件)： Satisfaction ,  Quality ,  カントリーオブオリジン ,  知覚価値設定
競争的資金等の研究課題 (5件)：
  • 2021 - 2024 A Comparative Study of Mechanisms of Recruiting and Retaining Non-family Employees in Family Business in Japan and Taiwan: An Institutional Approach
  • 2022 - 2023 A Comparative Study of How Country-of-Origin Label Influences Customer-Perceived Value
  • 2021 - 2022 原産国の表示が顧客の知覚価値にどのように影響するかに関する研究
  • 2015 - 2018 A Cross-Sectional Multi-Country Study of Country-of-Origin (COO) in Services Industries: Comparing and Validating the COO Model
  • 2011 - 2014 A Contemporary Country-of-Origin Framework: Conceptualising, Evaluating and Measuring
論文 (19件)：
  • 高級ブランド品の顧客価値認識の研究. 2024. 8. 55-72
  • Connie Chang. How Price, Quality and Risk Create Customer-perceived Value: The Moderation Role of COO Lable Effect. Journal of Musashino University Creating Happiness Incubation. 2023. 6. 18-34
  • Yu-Hsu (Sean) Hsu, Connie Chang. An Exploratory Study of Family Employees in Taiwanese Owned Chinese Family Businesses. The Journal of Organization and Discourse. 2023. 3. 12-19
  • Connie Chang. Testing the Nomological Net of Customer-perceived Value Concepts and the Role of Customer Satisfaction. The MBS Review. 2023. 19. 41-49
  • Connie Chang. The Effect of Non-Monetary Elements of Price on Cusotmer-Perceived Value. Global Studies. 2023. 7. 33-50
もっと見る
講演・口頭発表等 (20件)：
  • The Effect of Price, Quality, Risk and COO On Customer-perceived Value
    (The 45th Annual ISMS Marketing Science Conference)
  • Purchasing Luxury Goods: The Effect of Price, Quality, Risk and Country-of-Origin (COO) Label on Customer-perceived Value
    (The 40th EBES Conference 2022)
  • 原産国表示(COOL)が顧客の知覚価値にどのように影響するかに関する研究
    (武蔵野大学しあわせ研究所 第6回Happiness Meeting 2021)
  • 以人工智慧協同教學之初探ー以智慧音箱為個案分析
    (文創產業韌性與回復力研討會 2020)
  • A Preliminary Study of Factors Affecting the Spread and Resistance of Consumers’ Use of AI Customer Service-Taking Book.com.tw Online Bookstore as an Example
    (2nd Artificial Intelligence and Cloud Computing Conference 2019)
もっと見る
学歴 (4件)：
  • 2003 - 2008 Warwick Business School, University of Warwick, United Kingdom Graduate School, Division of Business Administration Services Marketing
  • 2001 - 2002 University of Surrey, United Kingdom Graduate School, Division of Business Administration MSc in Marketing Management
  • 1999 - 2000 Swiss Hotel Management School Les Roches Faculty of Management PGDip in Hospitality
  • 1994 - 1998 Chinese Culture University Faculty of Management BBA in Tourism Industry BSc in Applied Living Science
学位 (2件)：
  • PhD (Warwick Business School)
  • Master's Degree ("University of Surrey, United Kingdom")
経歴 (5件)：
  • 2024/04 - 現在 武蔵大学 グローバル学部 グローバルビジネス学科 教授
  • 2017/09 - 2024/03 武蔵野大学 グローバル学部 グローバルビジネス学科 准教授
  • 2015/04 - 2017/03 Meiji University Graduate School of Business Administration Associate Professor
  • 2010/02 - 2015/03 Meiji University Graduate School of Business Administration Assistant Professor
  • 2008/09 - 2010/01 Coventry University, United Kingdom
委員歴 (6件)：
  • 2003/09 - 現在 Academy of Marketing
  • 2003 - 現在 The Institute for Operations Research and the Management Science
  • 2003 - 現在 The Academy of Marketing Science
  • 2003 - 現在 European Marketing Academy
  • 2003 - 現在 American Marketing Asssociation
全件表示
所属学会 (6件)：
The Chartered Institute of Marketing (Professional) ,  The Academy of Marketing Science ,  American Marketing Association ,  Academy of Marketing ,  European Marketing Academy ,  The Institute for Operations Research and The Management Science
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