近藤 光, 宮田 憲一, 坂本 旬. Development of the Nintendo Media Mix Strategy: Globalizing Pikachu through Emergent and Deliberate Strategies. 21st Annual Conference of EBHA, Proceeding. 2017. 1-34
坂本 旬. 出版時評:ポピュリズムとは何か. いわき民報. 2017
坂本 旬. Organisational Construction and Internationalisation in the 1960s: A Comparative Study of Heineken and Carlsberg. 16th Annual Conference of European Business History Association, Proceeding. 2012. 1-18
The Role of Middlemen in Creative Industries as Story Sellers: Mediamixing Mobile Suit Gundam during the 1980s in Japan
(22nd Annual Conference of EBHA 2018 2018)
Development of the Nintendo Media Mix Strategy: Globalizing Pikachu through Emergent and Deliberate Strategies
(21th Annual Conference of EBHA 2017 2017)