Research field (5):
Business administration
, Business administration
, Business administration
, Business administration
, Business administration
Research keywords (8):
産業観光
, 企業ミュージアム
, ミュージアムマネジメント
, パブリックリレーションズ
, コーポレートコミュニケーション
, 地方創生
, 地域創生
, Corporate Museum
Research theme for competitive and other funds (1):
2023 - 2026 Strategic use of history in traditional industries
Papers (17):
TAKAYANAGI Naoya, AWAZU Shigemitsu. A Study on Balancing Entertainment and Corporate Communication in Corporate Museums. Corporate Communication Studies. 2021. 25. 32-47
A Study on Japanese Corporate Museums for Corporate Community Relations : Based on a Questionnaire Survey. 2019. 23. 54-66
高柳 直弥, 粟津 重光. A Survey on Management of Japanese Corporate Museums. 豊橋創造大学紀要 = Bulletin of Toyohashi Sozo University. 2018. 22. 1-18
高柳 直弥. A Study of the Japanese Corporate Museums as Corporate Communication and Industrial Museums. 広報研究 = Corporate communication studies. 2018. 22. 79-96
Corporate Museums: Leveraging Untapped Asset for Investigating Narratives in Business History
(THE 26TH ANNUAL CONGRESS OF THE EUROPEAN BUSINESS HISTORY ASSOCIATION 2023)